METHODS OF INVESTIGATION

                     Peer Review, is a term used to analyse how your classmates or peers understand a topic you have talked about or done a presentation on.
                   
Visual Anthropology by Aisyah
  
This is studying human behavior which can be seen. The use of visual media is used in this form of research method, to understand people's reactions to specific issues. It therefore helps you gather data and information to help you address a particular issue.

Primary & Secondary Research by Aisyah

Primary research is when you acquire data on a particular subject directly from around you, whereas Secondary research is acquiring data on a wide range of topics through books, journals, the internet and other sources like these.

Formative & Sumative Research by Alexis 

Formative research is the acquisition of data through sources that do not deal with figures such as pictures, whereas Sumative research is when you derive data from sources which deal with a lot of numbers such as statistics.

Observational Research by Alexis

This when data is gathered after you have conducted an observational test. For instance you make a logo or a poster and see how people react to it, what they say, think and how their reactions are towards the logo or poster.

Qualitative & Quantitative by Satish

Qualitative data is one that does not require numbers. It analyses data without using numbers. For instance, this photo is very sharp and bright, it is an oil painting hence very expensive. On the other hand Quantitative data is one which concerns itself with figures. For instance this photo is a 15cm x 18cm image and would cost about RM 50.

Research Methodologies by Satish

Steps and ways of gathering data on an issue or problem in order to carry out experiments to solve those issues in the best manner.

Demographic by Jeff

This method is used to derive data through studying the statistics of a group of people or a population. This method deals with numbers. It also helps fetch data on a smaller unit of the population within the main population a particular period.

Psycograhic by Tomie

Similar to demography, it gathers data concerning opinion, religious belief, music taste, personality traits and life style.                    

   Reflection 
This session has aided me in the acquisition of suitable ways of doing research in order to deliver a very potent work. This is also a method applicable to my other modules.